broadcast radio is slowly turning off the general audience from the
shake-n-bake material that's being thrown on the airwaves, community
and internet radio are finding themselves in prime position to
redefine the landscape of what music people should be checking out.
And now a new station has joined the charge.
--- UtahInternetRadio.com has been kicking it for about a month now, giving locals a commercial-free environment to have their music showcased. Also empowering listeners to either hit the setlist from scratch on all formats, or set up a playlist to hear specific genres of their choosing. I got a chance to chat with the elusive man behind it all, simply known as Nick, about the station itself as well as his thoughts on local music.
Gavin: Hey Nick! First off, tell us a little bit about yourself.
Nick: I was born in Utah, and grew up in Cottonwood Heights. I graduated from the University of Utah.
Gavin: What first got you interested in music and who were some of your early influences?
Nick: When I was a kid I spent a lot of time listening to dusty old records with my brother and sister. That was one of our biggest forms of entertainment, so I really came to appreciate it. One of the first songs I remember liking was "We Will Rock You" by Queen. Since I was born in the '80s, I actually thought the guitar solo at the end was played on a keytar. When I was a little older, my brother started playing guitar and I was able to see the work that went into making a song. I started to appreciate music as an art form, rather than just entertainment. I eventually started playing the bass guitar, and I've been interested in music ever since.
Gavin: Where did the idea come about to start up the internet station?
Nick: I've done work as a website designer, so I had the chance to talk to a lot of people about their projects. Clients were always excited when they could look at the finished website, and see that their ideas had become a reality. It made me want to make my own project and have the satisfaction of creating something useful. I sat down with a pen and paper, and brainstormed ideas for websites that I thought would be useful. There were about five or six ideas originally, but I chose the internet radio because I knew I would work harder on a project I cared about personally.
Gavin: Why specifically did you choose to do all locals as opposed to any other format?
Nick: You can find mainstream music anywhere. Sometimes it's hard not to find it. You could change channels on the radio and hear the same song on two different stations at the same time. I got tired of that format, and I wanted to find other talented bands. Utah is full of talented musicians. I believe that if you were to take a song written by a local band, and then have a mainstream band perform it on the radio, it would be a big hit. Unfortunately, not all bands get the chance to be on the radio because they are often judged by what record label they've been signed to. I chose this format because it gives local bands an equal chance to be heard.
Gavin: How did you go about creating the website and the software for it?
Nick: When I started the project, I had a full-time job. I had to work on the site in my spare time, which consisted of about an hour at a time every couple of weeks. It was clear that I would never finish the site unless I could devote more time to it, so I did what I felt was necessary and stopped working at my full-time job. I committed all my time to developing the site, which took a couple more months, until it was finally completed.