Five Fast & Furious Food Trucks | Buzz Blog
We need your help.

Newspapers and media companies nationwide are closing or suffering mass layoffs since the coronavirus impacted all of us starting in March. City Weekly's entire existence is directly tied to people getting together in groups--in clubs, restaurants, and at concerts and events--which are the industries most affected by new coronavirus regulations.

Our industry is not healthy. Yet, City Weekly has continued publishing thanks to the generosity of readers like you. Utah needs independent journalism more than ever, and we're asking for your continued support of our editorial voice. We are fighting for you and all the people and businesses hardest hit by this pandemic.

You can help by making a one-time or recurring donation on PressBackers.com, which directs you to our Galena Fund 501(c)(3) non-profit, a resource dedicated to help fund local journalism. It is never too late. It is never too little. Thank you. DONATE

Five Fast & Furious Food Trucks

by

2 comments
Troves of four-wheeled food purveyors will take over Salt Lake City for filming of The Great Food Truck Race Season 2 on Saturday and Sunday, April 30 and May 1. That means lots of new delicious fare to be had, so long as you know where to find it.---

The show’s premise has seven of America’s finest food trucks embarking to various cities in an elimination challenge. The truck with the lowest sales in each city heads home. Challenges like food procurement, marketing, logistics and more abound as the animated chefs and servers dish out some entertainment along with tasty concoctions. Salt Lake City marks the second location of this season.

Stephanie Morgan, owner of Orange County’s Seabirds--a truck serving exclusively vegan food--chomps down some Vertical Diner grub as part of her “market research” of the local scene. “We are totally stoked on the vegan scene here and all the little diners that we don’t have back home,“ she says.

Morgan began her truck to bring vegan food to Orange County, which was a rarity. A food truck was ideal to allow her to start small, have something manageable and gauge interest.

Seabirds’ three person crew will serve fresh menu items like gluten-free Beer Battered Avocado Tacos, Jerk Jackfruit and Lemongrass Corn Chowder this weekend outside the Coffee Garden at 9th & 9th on Saturday from 10 a.m.-8 p.m. Sunday is yet to be determined.

To advertise their locations, many of the six remaining trucks have found strategic partnerships. The competing trucks cannot use their own social media to advertise. “We really had to do old school marketing, pass out fliers and go to vegan restaurants,” Morgan says of Seabirds' marketing plan.

Folks can find out where Seabirds Sunday location is by following vegan chef Isa Chandra (@isachandra) and PETA (@peta) on Twitter.

Local food truck Chow Truck (@chowtruck) will also be tweeting its location.

Another truck that talked to City Weekly was San Francisco-based Devilicious. They say they have a huge gay following, and will be partnering up with Torta Truck (@tortatruck) and So Cupcake (@socupcake) to bring attention to the great Utah food trucks. Devilicious and the two Utah trucks will be at the RC Willey parking lot (2301 S. 300 West), from 11 a.m. to 3 p.m. on Saturday.

Competing on the show is not only fun, but an invaluable long-term learning experience, Morgan says. “The challenges they put us through have pushed our limits and make us think on our feet. Already we’re learning new ways to operate and we’re thinking about new menu items for when we get back.”

As an outsider looking in, she says Salt Lake City has a lot of potential for her line of work. “It would be a good challenge to start a food truck here. They’re great on so many levels, like to cater a party--the mess just drives away--and a great way to bring in new cuisine,” she says.

“I’d recommend it to anyone wanting to start a new adventure in their life.”